Over at Gelson’s I had the opportunity to brand their own gelato. All it really called for was signage and a “frequent buyer” stamp card. On my own, I decided to take the branding a little further to decide what the cups, spoons and napkins would look like if we had decided to go that far. Here are all the pieces working together to form the Gelson’s gelato brand.
Gelato signage
Gelato flavor labels
Frequent buyer stamp card
Further branding concepts: napkin, spoons and cup